The Southampton Boat Show from September 16 to 25

The Southampton Boat Show represents an opportunity for nautical companies to optimize their investment. In 2016 it will take place from 16 to 25 September. It is considered unanimously as a really important sales platform, both for success in the UK market. The 110,000 visitors, belonging to a high and very high environmental sector of various nationalities, are reached. In the 2015 edition, the visits were 77% male and 23% female, with an average age of 51. The average expenditure estimates for those who attended the SBS are estimated at about 1,000 euros per person, and it is documented that 84% of visitors have an annual income of more than 100,000 euros.

The SBS is considered among the five most important nautical halls in the world, in a privileged area for the British market, which has a gross domestic product as regards the nautical sector of the order of billions of euros.

The SBS management takes full care of the presence of the SBS on the main TV channels, and invests significant figures in advertising campaigns on both radio and television stations and in the written press. The overall Mailing of SBS reaches the very high number of 120,000 nautical consumers. The Event website has had some 301,000 users, who have accessed 470,000 times and have seen more than 1,837,000 pages.

The 2016 SBS offers exhibitors:

• More than 110,000 visitors
• Generate new sales opportunities
• Meeting current customers
• Create new partnerships
• 72% of visitors intend to buy a boat
• 47% of visitors found companies that would not have found otherwise

For more information:http: / / southamptonboatshow.com /
Photographs Archives of the BSB and Visitengland.com