
Institutional campaign of Marinas de Andalucía to promote its ports and destination Andaluz
Institutional campaign of Marinas de Andalucía to promote its ports and destination Andaluz

The Association has made a promotional video of its marines, is spreading content in its social media profiles and is conducting an email marketing campaign... action is in addition to the various promotional campaigns to promote the destination of Andalusia now that Andalusian residents can already navigate the entire Andalusian coast
With the motto Water Tourism = Safe Tourism, the Association of Sports and Tourism Ports of Andalusia, Marinas de Andalucía, has launched a national and international promotion campaign for sports ports and nautical clubs associated with a double objective. On the one hand, to encourage visits and stays in the 16 sports ports and nautical clubs that are part of the association and that extends along the 800 km of Andalusian coast; on the other, to value the Andalusian destination as a safe nautical destination that has much to offer to the navigator.
Since Monday, all Andalusia has entered Phase 3 of the deceleration of the confinement caused by the Coronavirus pandemic, so all Andalusians are already allowed to navigate the entire Andalusian coast without any limitations other than those established in general.
The campaign has various activities of dissemination such as the realization of a promotional video, in which the benefits of both these marinas of private concession and of the destination Andalucía are shown. In addition, information is being published on the various social media profiles of the entity and an email marketing campaign is being conducted to the entire database of Marinas de Andalucía, both national and international. It should be noted that, thanks, inter alia, to the international promotion campaign of presence in the most important international nautical halls, the association has an important database of foreign contacts.
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